THE PATH TO NAIL PRO INDEPENDENCE STARTS HERE
Step confidently into becoming an independent nail professional without feeling overwhelmed, lost, or worried about making financial mistakes.
Your Journey to Building Your OWN Profitable Nail Studio Starts Here
ATTENTION NAIL PROS
Are you tired of working for someone else and only making commission or an hourly rate?
Do you dream of creating a career where YOUR in control of the services (& prices) you offer, the schedule you work, and the experience the customer receives?
Tired of servicing clients you feel don't align with your values as a nail professional?
Maybe you just want to avoid costly mistakes and start strong as a nail tech entrepreneur but don't know where to start.
Thinking you can't build a profitable nail studio from scratch without heavy marketing and a huge social media following? Think again.
BECOME INDEPENDENT
DISCOVER YOUR
PURPOSE
Define your why and what drives your passion for nails so you can create a fulfilling independent career.
IDENTIFY YOUR
UNIQUE EDGE
Figure out what makes you stand out from the crowd and have clients choosing YOU.
FIND YOUR PERFECT
CLIENT TYPE
Discover who your ideal audience really is and how they'll align with your offerings.
SET SMART
GOALS
Learn goal-setting strategies to keep your business on track for success.
CHOOSE YOUR
NAIL SPACE
Understand which options makes the most sense for your goals whether you create a home studio, booth rent, a private nail studio or build your own nail salon.
STARTUP INVESTMENT PLANNING
Calculate initial start up costs and build a solid financial foundation to ensure you don't make financial errors from the beginning.
WHO'S THIS FOR?
This course is designed for licensed nail professionals ready to break away from limited profits working under employers and become a successful independent professional on your own terms. You’re driven to create a business that reflects your unique skills and vision.
Whether you're a nail school student wondering what it takes to start a successful nail business or a nail pro eager to learn step-by-step strategies to confidently start your independent career and you want to avoid costly mistakes and start with a strong foundation, this course was made for you.
If you've already launched your own nail business but are struggling to see profits because you may not have started with a strong foundation, you're also in the right place.
WHO'S THIS NOT FOR?
If you've already built a thriving nail business or are seeking higher-level growth & marketing strategies, this course may not be for you as it focuses on foundations of business building. Join Mallory's list here to be notified when more advanced education will be available.
If you're looking for a course that covers practical nail skills/techniques or you're not a licensed professional, this course is not for you as it's only about business strategies.
Or if you're not ready to take a hard, honest look at where you're at now and create a realistic plan on how to get where you want to be even if it's going to require a lot of work, this course is not for you.
LIMITED TO 20 STUDENTS
Since this is the first extremely in-depth course on exactly how to build and launch you press on business with Chloe, enrollment will be limited to just 20 students.
Once 20 students enroll, the course will be closed until further notice.
Chloe will personally walk you through each step of the course giving you support through group coaching calls to address any struggles you may encounter and ensure you're on the path to success.
Building and launching your press on brand from the ground up is a big project Chloe wants to make sure you have the time to effectively complete each necessary step, so the modules will be launched according to the schedule below.
This means you will NOT get full access to the course immediately. Upon registration you will get access to only Module 1 immediately.
The following modules will unlock on the date specified next to the module. We want to ensure you're not skipping any necessary steps.
During this course we would love to get feedback from you on every step of the way so Chloe can make adjustments where necessary and create support where needed.
You will get continued access to ALL updates and added bonuses to the course in the future.
The goal of this course is to get you confidently set up with the tools and mindset your need to begin building your independent nail career.
In this 6 step program you'll learn:
Module 1: Discover Your Why
Learn why understanding your WHY is crucial to business success.
Ask the right questions to uncover your true motivation.
Turn your WHY into a compass for your career.
Module 2: Identify Your USP
What makes your business stand out? Define your unique selling proposition.
Pinpoint client pain points and match them with your technical mastery.
Position yourself as the go-to nail pro in your market..
Module 3: Define Your Perfect Clientele
Define your target audience and learn why it’s critical to your success & create a detailed profile of your ideal client.
Module 4: Set Your Goals
Understand the power of SMART goals and how to set them effectively.
Learn how to align your goals with your resources and business vision.
Break down long-term success into actionable steps.
Module 5: Assess Your Options
Explore workspace options: booth rentals, home studios, or salon suites.
Evaluate the pros and cons of each option for your target market.
Create an action plan to research and visit local workspace opportunities.
Module 6: Determine Your Startup Investment
Understand the difference between business and personal expenses.
Plan your budget with practical examples of start-up costs.
Learn how to estimate and prepare for your financial needs.
At the end of the course, you'll understand what is needed to start your business physically, mentally and financially so you can take the next steps with confidence.
ENROLL FOR $1297
USE CODE NEW300 for $300 OFF
BONUS #1
Initial Investment Calculator with
Startup Materials
To help you calculate your business expenses including all necessary materials, personal expenses and even includes links & discounts!
BONUS #2
The Nail Studio Savings Tracker
A fun way to track your milestones while you're saving up for your initial investment to launch your nail studio!
LIMITED BONUS
PERSONALIZED SUPPORT
LIVE COACHING WITH MALLORY
The first 20 students who sign up before the special launch ends will have the exclusive opportunity to join a live group coaching call with Mallory to help guide you through any steps you may be struggling with.
NEW YEARS SALE ENDS IN:
ONLY $147
Get $50 OFF with code PROFITABLE
*This is a NailKnowHow Product
PAYMENT OPTIONS: Our payment processor offers a variety of options including "Buy Now Pay Later" methods using Affirm, Afterpay, Clearpay & Klarna. Be sure to select the method you prefer at checkout if you'd like a payment plan option.
All purchases are subject to our terms & conditions and our refund policy.
BONUS #1
PRICING GUIDE
Learn the best practices for determining your nail set values without undervaluing your work! Understand your worth and the importance of profit margins!
SEE WHAT PRESS ON ARTISTS HAD TO SAY...
“Thank you for making this e-book. For months I had to figure out everything myself. I had to vaguely guess what I needed. I'm so glad a fellow press on artist recommended me to you!”
@christinenguyen2790
“Hey Chloe, just wanted to let you know how helpful your guide is! I have been stressing out about it since I had no idea where to start lol. I can't wait to bring in the new year with everything I learned! It's so much less overwhelming having all the info in one place, thank you again!”
@sweetheartsagenails
"It was all clear and so organized! This is just what I needed to truly focus on structuring and making my press on business official. I feel like you answered EVERY question and given me the motivation to try and make it my full time job. I wish I would have believed in myself enough to have gotten started on it back when we had out 1:1 call. I can't wait for you to see how I am going to apply everything I've learned from you."
@creative_tayy
Ready to build your luxury
press on shop?
START YOUR BUSINESS
ONLY $97!
*This is a NailKnowHow Product.
OR GRAB A BUNDLE!
BEGINNER BUNDLE ($171 value)
GET IT FOR $147
In this bundle you'll get:
How To Create Luxury Gel Press On Nail Sets Course ($27 value)
In this video course you'll learn the fundamentals techniques behind creating high quality, luxury gel press on nail sets for your clients and what it takes to succeed as a business!
Press On Nail Art Basics Course ($47 value)
Master press on nail art fundamentals to elevate your press on designs and provide your customers with quality hand-painting!
How To Build A Luxury Press On Brand Guide($97 value)
Learn the A-Z of building your own successful, luxury press on shop by luxury press on specialist, Chloe of by Chloe Nails.
*This is a NailKnowHow Product.
FULLY BOOKED IN
JUST 4 MONTHS
Mallory's had the pleasure of working as a licensed manicurist in various high-profile settings, including set work, celebrity engagements, and exclusive events. As an Educator, she's also had the privilege of training aspiring nail technicians and sharing her knowledge and passion for nail art and care with brands like Leafgel, Zillabeau, Nailpro and more.
Beyond her hands-on experience, she has a history of working on the corporate side of beauty. She served as an executive for a company that managed multiple beauty service brands across major cities like NYC, Chicago, and Atlanta.
After relocating to Los Angeles, she decided to open her own private nail studio, MKM Nails, focusing on her client's nail health by helping them grow out their natural nails with high-end non-toxic structured manicures. Starting from scratch, she built a loyal client base and was fully booked within four months. Now, she's excited to share her learnings with her fellow nail pros.
